TV when it's on, Art when it's off. The Frame is designed to enhance your home whether you're watching TV or not. A TV that is beautiful to look at every moment of the day, making any space more welcoming, more inspiring. With the Art Mode, you can turn The Frame into a gallery and showcase exceptional art and stunning photographs–including your own–as if it was an actual picture frame. The No-Gap wall mount ensures The Frame hangs like a real picture with style and ease. With just the One Near-Invisible Cable connected, you are free to place The Frame anywhere in the room. The choice is yours when it comes to The Frame. Pick the ideal bezel colour* to match your home, taste, or artwork. Refresh your home at any time by changing the art on display. Simply access Art Store and easily choose your favourite art from over 1,200 pieces by renowned artists.** Envision colour palettes coming to life, with the QLED screen delivering genuine cinematic colour made from over a billion shades.*** Together with Dual LED and Q HDR technology, you’ll see lifelike colour and incredible picture detail – straight from the eyes of the artist. A striking sight—on, or off. Envision your home coming to life with The Frame.

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